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Writing for Digital Marketing

Writing for Digital Marketing

Expore lessons

1. Landing Pages
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Introduction to Writing for Digital Marketing
 
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Introduction to Landing Pages
 
2. Write an Optimized Marketing Blog
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Write an Optimized Marketing Blog - Introduction
 
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Topic Generation
 
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Premise/Headline
 
3. Ad Copy & Headlines
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Headlines & Copy Length
 
4. Emails & Flows
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Anatomy of an Email
 
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Preview Text & Body Copy
 
5. Advertorials
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Advertorials - Introduction
 
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5 Tips For Advertorial Writing
 
6. Outro
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Outro to Writing for Digital Marketing
 
13 sec

About course:

Course length: 
20 min

Struggling to write high-quality copy or content?

Check out this exclusive Writing for Digital Marketing course!

AdLeaks’ Content Manager, Kyle Cavaness, shares dozens of tips, tricks, and tools that you can use to make your content writing more effective and less time-consuming.

Topics

  1. Landing Pages
  2. Blogs
  3. Ads
  4. Emails
  5. Advertorials

Resources

Landing Pages

Blog Writing

Keyword Research Tools:

The AdLeaks Content Engine (eBook)

Blog Template (read-only Google Doc; copy and save)

On-Site SEO Tools:

More on the Skyscraper Technique

Instructor(s):

Kyle Cavaness
Kyle Cavaness
Content Manager, AdLeaks
In progress